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Daron Shade's Rates

Estimate for Corporate Photography

Corporate use is defined as: Photographs used in external corporate literature, promotional and sales brochures, catalogs, and annual reports.
Category
Creative Fee,
per shot
(first / ea. addt'l)
Notes
Annual Reports
$2500/1250
Minimum $3750
Capabilities Brochure, National
$1250/800
 Minimum $2050
Sales Brochure: National
$2500/1250
Minimum $3750
Sales Sheet: Regional
$850/525
Minimum $1375
Catalog: National
$500/250
25K to 250K printed
Catalog: Regional
$350/175
Under 25K printed
Collateral Brochure, National
$2000/1250
25K to 250K printed
Collateral Brochure, National
$1500/800
Under 25K printed
Collateral Brochure, Regional
$1000/500
Per image, under 25K printed
Packaging
$3500
National, life of package, 2 images
CD Packaging
$5000
 Life of album, 4 images
TV Stills
$3000
National, five seconds airtime

The rates shown are the "Single Use Fees" for one time use. Expenses including, but not limited to, assistants, film, processing, couriers, travel, models, props, stylists, producers, location scouts or managers, etc. are not included.



The following miscellaneous fees are applicable to all shoots:

  • Prep Days billed at 50% of the creative fee
  • Travel Days billed at 50% of the creative fee
  • Weather Days billed at 75% of the creative fee
  • Cancellation 48-72 hours before: 50% of creative fee
  • Cancellation 24-48 hours before: 75% of creative fee
  • Cancellation less than 24 hours before: 100% of creative fee

Web Licensing

The rates shown are the fees to license 12 months media usage for a single image used as the main illustration on a corporate web site. Note no creative fee is included and expenses including, but not limited to, assistants, film, processing, couriers, travel, models, props, stylists, producers, location scouts or managers, etc. are not included.

Website Home Page: $1750
Website 2nd Level Page: $750
Website 3d Level Page: $500
Website Banner or Background:        
$1000
Button or Icon: $250


Executive Portraits

Public relations portraits are photographs distributed without charge to publications, to the editorial departments of regularly published magazines, newspapers, newsletters, and the wire services. They are used in unpaid articles about an individual, organization or event. This type of photography is generally widely utilized.

First subject, your location: $400
First subject, at studio:
$250
Additional Subjects, same location and set:   
$150
Digital Post Processing, per selection: $50